AHCI RESEARCH GROUP

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proceedings of conferences, workshops and books.

OUR RESEARCH

Scientific Publications

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2024

Do, M. D.; Dahlem, N.; Paulus, M.; Krick, M.; Steffny, L.; Werth, D.

“Furnish Your Reality” - Intelligent Mobile AR Application for Personalized Furniture Proceedings Article

In: J., Wei; G., Margetis (Ed.): Lect. Notes Comput. Sci., pp. 196–210, Springer Science and Business Media Deutschland GmbH, 2024, ISBN: 03029743 (ISSN); 978-303160457-7 (ISBN).

Abstract | Links | BibTeX | Tags: Artificial intelligence, Augmented Reality, Augmented reality applications, Electronic commerce, Generative AI, generative artificial intelligence, Human computer interaction, Human computer interfaces, LiDAR, Mobile augmented reality, Mobile human computer interface, Mobile Human Computer Interfaces, Personalized product design, Personalized products, Phygital customer journey, Physical environments, Product design, Recommender system, Recommender systems, Sales, User centered design, User interfaces, User-centered design

@inproceedings{do_furnish_2024,

title = {“Furnish Your Reality” - Intelligent Mobile AR Application for Personalized Furniture},

author = {M. D. Do and N. Dahlem and M. Paulus and M. Krick and L. Steffny and D. Werth},

editor = {Wei J. and Margetis G.},

url = {https://www.scopus.com/inward/record.uri?eid=2-s2.0-85196202642&doi=10.1007%2f978-3-031-60458-4_14&partnerID=40&md5=017510be06c286789867235cfd98bb36},

doi = {10.1007/978-3-031-60458-4_14},

isbn = {03029743 (ISSN); 978-303160457-7 (ISBN)},

year  = {2024},

date = {2024-01-01},

booktitle = {Lect. Notes Comput. Sci.},

volume = {14737 LNCS},

pages = {196–210},

publisher = {Springer Science and Business Media Deutschland GmbH},

abstract = {Today’s online retailers are faced with the challenge of providing a convenient solution for their customers to browse through a wide range of products. Simultaneously, they must meet individual customer needs by creating unique, personalized, one-of-a-kind items. Technological advances in areas such as Augmented Reality (AR), Artificial Intelligence (AI) or sensors (e.g. LiDAR), have the potential to address these challenges by enhancing the customer experience in new ways. One option is to implement “phygital” commerce solutions, which combines the benefits of physical and digital environments to improve the customer journey. This work presents a concept for a mobile AR application that integrates LiDAR and an AI-powered recommender system to create a unique phygital customer journey in the context of furniture shopping. The combination of AR, LiDAR and AI enables an accurate immersive experience along with personalized product designs. This concept aims to deliver benefits in terms of usability, convenience, time savings and user experience, while bridging the gap between mass-produced and personalized products. The new possibilities for merging virtual with physical environments hold immense potential, but this work also highlights challenges for customers as well as for online platform providers and future researchers. © The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.},

keywords = {Artificial intelligence, Augmented Reality, Augmented reality applications, Electronic commerce, Generative AI, generative artificial intelligence, Human computer interaction, Human computer interfaces, LiDAR, Mobile augmented reality, Mobile human computer interface, Mobile Human Computer Interfaces, Personalized product design, Personalized products, Phygital customer journey, Physical environments, Product design, Recommender system, Recommender systems, Sales, User centered design, User interfaces, User-centered design},

pubstate = {published},

tppubtype = {inproceedings}

}